Thursday 2 April 2015

Sweet April With Plumeti Rain

If ever a brand embodied the joy and optimism of spring, it was A/W14 Rising Star winner Plumeti Rain. The Spanish label creates elegant childrenswear in light, comfortable fabrics, which allow for 'running, dancing, jumping and crawling'.

Its co-founder, Laura Pena Perez, is an experienced childrenswear designer, who employs traditional techniques (think hand-embroidery and smocking) when finishing her exquisite garments. 

We were delighted when we heard that Plumeti Rain would be returning to Bubble this July, and couldn't wait to catch-up with Laura...

Laura, what has changed for Plumeti Rain since you won the Rising Star award in July 2014?

Plumeti Rain became known thanks to winning the award - and, during our second season at Bubble London, many shops came to discover our collection. We're coming back to Bubble this summer because the British and international public received our brand so well.

What are you working on at the moment?

We are working on our S/S16 collection, which will see us expand our shoe range. All the prints will be unique, and our own. 

Could you tell us a bit more about your creative process? What inspires your collections?

We choose a name for each collection, which helps us decide on shapes, patterns and styling. I am inspired by the natural world; our last collection, 'Enchanted Forest', was based on the hidden magic of nature. The prints were foxes, stars, flowers and fairies, and it also featured lots of tulle and glitter. 

What are your hopes for the future?

We'd love to keep growing, and we aim to continue creating unique garments with a story behind them. 

If you could give one piece of advice to someone launching their own childrenswear brand, what would it be?

Starting a brand is hard work, but very rewarding thanks to the customers and buyers. I think the most important piece of advice I can give is to be very clear about who your client is. That will help you progress with confidence, and make the correct decisions. 

What can we expect from Plumeti Rain next season?

The collection is unfinished, but I can say that it is very sweet and romantic. We hope you like it! 

We're sure we will! See you in July, Laura! 

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